
I have written recently about how Canada has become a destination for American filmmakers because of some of the huge incentives offered to entice them up north of the border.
But Canada is also developing its own rich film industry as well. Rachel of cbc.ca said this about Canadian film:
"Despite the never-ending battle for funding and audiences, it’s a good time for Canadian film. Witness the box office success of Water and C.R.A.Z.Y. (both Genie best picture nominees) and the critical acclaim for A History of Violence, not to mention the buzzed about premiere of Eve & the Fire Horse at the Sundance Film Festival. And at the Genie Awards, the Canadian film industry will honour the best of the past year."
Later in the article she quotes Wente on the current and growing change the the online culture is doing for film in general and Canada specifically:
“on-demand culture of downloading, personal video recorders and film sites like youtube.com could be great for Canadian film,” allowing low-budget filmmakers to sidestep funders and distributors by making their work available on the internet for a small fee. Amarshi points to the increasing availability of DVDs through new and non-traditional outlets like NetFlix, Starbucks and Amazon as a way for Canadian films to have life after theatrical release. But he notes that, “filmmakers do have to get over their sense of entitlement. Not every film warrants a release just because it’s Canadian. Quality is the biggest factor for success. If a film is good, then nothing can stop it.”
I think this is really going to be the future of media, whether big companies desire it or not. The battle against the decentralization of entertainment and film is already lost. People vote with their dollars and their dollars are going this way. But as is said at the end of the last paragraph, "If a film is good, then nothing can stop it." That's right!







Check out Project canada onthe feedscott link.
cheers
Posted by: feed | March 13, 2006 11:10 PM | Permalink to Comment