Devoted to show business and the entertainment industry

Hollywood continues to make decisions that reveal a total inability to grasp what consumers want and how to handle their customers.

One such area is concerning the rules and regulations concerning obscene and indecent material from being aired during hours when children would be watching.

The point of my discussion about this isn't to go over the pros and cons of it, but rather how Hollywood is developing a way of thinking that is alienating people on all sides of a number of issues. Let's look at how they're handling this one.

One of the things they've added, to give them credit, isn't bad. They have of course introduced the tape delay as a result of the Janet Jackson fiasco at the super bowl. This keeps these types of incidents from happening and keeps raw language from reaching the public. This is a positive move in response to customer concerns.

They are also planning a $300 million advertising campaign that they say will 'educate' parents concerning how they can block shows and channels that they find inappropriate to their children.

I don't like this move at all. They are basically slapping their customers in the face and saying that they will show what they want to show and it is up to the parents to deal with the fallout.

This is no different than a drug company finding out that one of their drugs has a possibility of killing you but it's up to you to read the label, it's not our problem. Hollywood doesn't see the correlation. The other reason why it's a worthless waste of money is that a lot of people don't have the technology embedded in their television systems to even be able to implement the steps that would block the shows. Hollywood doesn't care.

A recent comment by Jim Dyke, executive director of TV Watch, which represents networks and other organizations reveals this pompous attitude towards TV viewers, he said, concerning the Parents Television Council (PTC), represented by Brent Bozell, this: "Brent Bozell represents a vocal minority that has been active in his online e-mail complaint campaigns, in fact, 92 percent oppose government taking steps to regulating their television content."

Look at what this Hollywood whore just says: He is saying that only 8% of people care at all about what their children are watching on TV. They would rather have any type of content on their TV to watch, than have the government regulate it. 

First of all, this is bogus. He is now saying that those that want to protect their children from inappropriate content are some little, tiny minority sitting off on the sidelines sending endless emails from their computers in some type of nasty campaign.Now you know why Hollywood is dying.

Let's take another issue that relates to this that we talk about quite a bit on this blog: Hollywood's response to piracy. Instead of taking it and embracing a number of the great elements involved with it, they are going on a suing spree that they believe will save their industry, not knowing that it is alienating people more and more as they do it.

The point of all of this is that they have become so arrogant from their past influence, that they refuse to listen to their customers and innovate and change along with all the rest of us that have to. To me this is good. The more they do it the more people will reject their ancient business model and go on to that which they want to interact with.