Baseballs mid-summer classic hasn't slowed down in the advertising arena as Fox announced that it has sold out all of the space for the MLB All-Star game. Not only are they sold out but they increased from last year between 5 and 9 percent.
Jon Nesvig, President, Fox Broadcasting Company Sales said, "Advertiser demand for this year's All-Star Game paced well ahead of last year, and that enabled us to sell out almost two weeks before the game, we are also pleased to have a significant number of MLB's corporate partners in the game."
Regular corporate sponsors General Motors, Anheuser-Busch, Taco Bell, and Pepsi are their as usual, with newcomers Holiday Inn and Nestle joining them. The corporate sponsors make up 35 percent of the marketing inventory for the game, spots being sold for around $375,000 each.
Fox added that their regular-season ad sales are producing better than last year with 95 percent of space being sold, and the post-season looking stronger as well.
I LOVE ALL OF UR MOVIES THINK
THEY ARE GREAT HOPE TO SEE MORE
MOVIES IN THE FURTURE THANK U
Posted by: Cindy | July 8, 2006 9:11 PM | Permalink to Comment