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Mar22
Dolly Parton Lands at No. 2 on Billboard Charts with "Backwoods Barbie"

It's her first hit in 17 years, and made on her own label she just started called, of course, Dolly Records.

Parton, who is now 62, hasn't had a record deal with a major label in a decade, and 1991 was the last time one of her songs landed in the top five: "Rockin Years."

She gave a little dig at the labels for abandoning her, saying, "Now the majors are what they used to think I was: history."

The new album, "Backwoods Barbie," only took its second week out to land in the No. 2 spot on Billboard, and Parton said it was made specifically to try to end up with some hits on it. The first single "Better Get to Livin'," was only able to make it to the No. 48 spot, while the second single, "Jesus & Gravity," is just starting to be played on the radio.

Parton also said she has made enough money, and decided to is able to "invest a little" in herself.

dolly%20parton%20releases%20album%20on%20own%20label.jpg
Joshua Roberts/Reuters

She has also hired a marketing team made up of seven people to help drive interest and sales.

Some of this drive has come from watching how some others in the music field were able to bypass the labels and use technology to drive their own sales.

Concerning why she's doing it now, Dolly responded saying, "I thought this is a good time, but I need to make an all-out effort. ... Whatever it takes, you fight for it. You do what you have to do to feed your habit, and I'm a music addict."

Somehow you just know she's going to pull this off.


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